Welcome back to the Entrepreneurship Series at B Chic University. Up until this week, we’ve discussed many useful tools and strategies to get your business off the ground. Now we’re confronting the biggest obstacle to success. Now that November is wrapping up, hopefully, you’re ready to launch (at least) an introduction to your brand. This is a lot to work on and I know it can get discouraging, but remember why it is so beneficial to have a side hustle.
We’re in our third post of the Entrepreneurship blogging series and I hope it’s been a productive experience so far! Three weeks ago, I prepped you to get your business started, then we narrowed down what side hustle to pursue, and finally, you’ve started to build a brand with a signature name, logo, phrases, and more. But wait, there’s more! Have you heard the phrase, “If you build it, they will come?” Well, that’s only half true and especially in this digital age. You have to promote your services/product like crazy in order to get noticed and business! Not only does promotion, but the right promotion will be key in getting people to learn about your brand and obtain support. And that starts with your “pitch”.
It’s not about what you say but how you say it. That is the basis of your side hustle, and yes it is a commonly used phrase for a reason. If you introduce your idea to someone juuuust the right way, they’ll be hooked. I’ll admit that I’m not the most creative, nor am I the most assertive with promoting my side hustles, but I’m convinced by the results of the effort I put into my branding. It’s all about the consistency. Last time we discussed WHAT you’ll be undertaking and now we’ll consider a few things that will visually REPRESENT what you’re talking about.
After turning to a ton of blog posts and books about finding the perfect side hustle, I found many options that turned over little profit…online surveys, the vague “consulting” tagline, virtual assisting and crafting. So once I found the perfect fit, I was able to put my skills to use and earn more money on the side. I surveyed the landscape, swore off retail forever and secured myself flexible hours. Keep in mind, this took many weeks of contemplation before I acted. I wanted to make sure that my efforts were not in vain and I would yield great results. And then, I went for it. Almost every other week I was taking on a new venture and it was lots of fun too! Some of them fell into my lap while others I sought out.
Christmas around the corner, planning a vacation, eyeing new shoes–you could use some extra money. And I sympathize with you, I can benefit from more money too but we have to work for it!
“When you stay ready, you won’t have to get ready”. But how do you get to that point in the first place? I experienced from first-hand pageant experience that it’s much easier when you have all your ducks in a row beforehand. Although this quote, spoken to me so eloquently by my babe, was birthed from a conversation of pageants, I believe it is applicable to professional women all around. Looking to feel and actually be put together despite the circumstances? Dive into my helpful tips.
Have you ever felt your life and all its responsibilities slipping out of your grasp? I know that’s pretty dramatic but times like that happen! You end up with random scraps of paper and Notes on your phone of things to do but no clear organization. Things started to fall apart for me when I finished graduate school and life no longer fit into neat little semesters and quarterly budgets. I got a full-time job that took up much of my day, and my broader reaching goals faded into the background. With the help of my new Passion Planner, I was able to hone in on my “purpose” and what to do on a daily basis to maintain consistent strides towards my goals.
Now you’ve landed the new job but you want to make sure that your outstanding resume meets the skills needed for your new positions. No matter the industry, some skills are standard and universally beneficial for anyone who wants to be successful at work. Whether you are working at a non-profit, tech startup, or even retail; these skills are sure to help you be more effective, productive, and stress less.
In my last job hunting post, we discussed surefire strategies in developing the perfect resume, cover letter, and interview presentation. Now it’s time to delve deep into the actual job hunt. Looking for a new career these days can be exhausting. I remember hearing horror stories about needing to apply to 50 positions in order to hear back from 10…and most of those 10 are interview declinations! However, this process can be a lot less stressful with a bit of organization. In today’s post, we’ll go over those key strategies. And I promise they’re simple.
I graduated this weekend with my Masters in Arts Management from Columbia College Chicago. I’m still letting that sink in. What an exciting time to be at a crossroads, going from full-time student to full-time employee. Not everything went as planned, but plans unfold the way they do for a reason and in its own season. One thing I did have control over though, was my legacy. Before leaving Columbia, I saw the need for my contirbutions and impact to continue past my graduation. How does one do that? How can you make this work for your own legacy, at school or on the job?