We’re in our third post of the Entrepreneurship blogging series and I hope it’s been a productive experience so far! Three weeks ago, I prepped you to get your business started, then we narrowed down what side hustle to pursue, and finally, you’ve started to build a brand with a signature name, logo, phrases, and more. But wait, there’s more! Have you heard the phrase, “If you build it, they will come?” Well, that’s only half true and especially in this digital age. You have to promote your services/product like crazy in order to get noticed and business! Not only does promotion, but the right promotion will be key in getting people to learn about your brand and obtain support. And that starts with your “pitch”.
After turning to a ton of blog posts and books about finding the perfect side hustle, I found many options that turned over little profit…online surveys, the vague “consulting” tagline, virtual assisting and crafting. So once I found the perfect fit, I was able to put my skills to use and earn more money on the side. I surveyed the landscape, swore off retail forever and secured myself flexible hours. Keep in mind, this took many weeks of contemplation before I acted. I wanted to make sure that my efforts were not in vain and I would yield great results. And then, I went for it. Almost every other week I was taking on a new venture and it was lots of fun too! Some of them fell into my lap while others I sought out.
Christmas around the corner, planning a vacation, eyeing new shoes–you could use some extra money. And I sympathize with you, I can benefit from more money too but we have to work for it!